Misys advert
The Challenge
Misys approached Moreish to help them develop a creative concept to easily explain the benefits of their new solution for capital markets – Misys FusionCapital – to help banks get more out of their capital markets technology investments.
The creative concept needed to portray simplicity, ease of integration and the componentised nature of the solution.
Moreish Approach
Working with Misys’ brand, we developed a creative concept that instantly portrays agility, integration and the componentised nature of the solution with the engaging strapline, ‘Built to build onto’.
We designed a print ad, and the creative was also amplified across the Misys website to gain further reach.
Moreish Results
There aren’t any results available at this time. But watch this space…
MOREISH CREATE CAMPAIGNS THAT CONNECT
Let’s face it: not everyone finds Financial Services as exciting as we do. That’s why we need a big idea to create an emotional connection with your audience, and get them excited about your offering.
But creativity all starts with the right brief. Armed with a unique insight and single-minded proposition, we can ensure that our creative idea is both emotive and effective — meaning it connects with the right people at the right time.
To do that, we work across all channels — from TV ads to digital, social and even the printed page — because we know your audience doesn’t just exist in one place. And the results speak for themselves.
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