more2life brand campaign

Campaign Identity Social videos Press activity Supporting messages Adviser DM pack Launch event invite Adviser online tool IFA video cards B2M Business Cards The Challenge more2life are the third largest later-life lender in the UK with ambitions to beat L&G and Aviva for top spot. To do this they really need to connect in the... Read more »

Verisk Risk Ratings Solution

Black box video Educational literature Market video Black Box leaflet The challenge Verisk is the leading global provider of data analytic insights. They deliver an automated health risk rating service that helps UK travel insurers provide instant quotes covering pre-existing health conditions. Verisk came to us looking to expand this hugely successful solution into Asia,... Read more »

Healix Website Design and Build

Mobile screenshot of healix.com home page as part of website design and build Visually striking home page Fully responsive across all devices Easily editable pages via CMS The Challenge To develop a new site structure and design and build a new global site for Healix. Delivering innovative health, travel and security risk management solutions, Healix has a large global audience including insurance companies, financial intermediaries, B2B decision makers... Read more »

Key Partnerships Proposition Development

New brand proposition The challenge: Key Partnerships is the UK’s leading B2B equity release referral partner, providing a seamless bridge between Key (the largest provider of equity release advice in the UK) and thousands of intermediaries looking to provide more retirement options to their clients. Although the potential uses for equity release now go far... Read more »

Key Partnerships Brand Identity

House with money coming out the side representing equity release 3D launch campaign imagery New line drawing style Cut out photographic style Developed new brand guidelines Created a suite of engaging animations The challenge: After developing a new proposition, Key Partnerships needed a new brand to match and bring the proposition to life. The refreshed identity needed to complement the parent Key Group brand and... Read more »

Benenden Health B2B Event Stand Design

Image of branded event stand for Benenden Health Large stand area New stand design Larger stand with health assessments area Video played at events New stand design Larger stand with health assessments area Large stand area The Challenge To increase awareness and drive leads from HR delegates at various employee health and wellbeing events, we needed to design and create a stand, which... Read more »

Turo digital advice platform proposition and identity

New brand identity and guidelines Animated video New website Branded literature The Challenge Due to changes in financial regulation, and an ageing population, more and more people are in need of financial advice. At the same time, the cost and complexities of delivering traditional face-to-face financial advice is making it less accessible to ordinary working... Read more »

Benenden Health B2B proposition

B2B proposition - 3 interlocking rings 'support before it happens, support after it happens, support when it happens' New B2B proposition Proposition animation Health Cash Plan product proposition animation Health Assessments proposition animation Healthcare proposition animation The challenge: To translate the Benenden Health product range consisting of Healthcare, Cash Plans and Health Assessments into a B2B proposition that’s relevant and motivating to today’s SMEs, whilst supporting the core ethos of what has made... Read more »

Ellipse brand strategy and positioning

Striking brand identity Brand Story Brand Personality Brand Ambition Brand Vision The challenge As a group risk insurer Ellipse provide Life, Critical Illness and Income Protection for employees, that’s paid for by their Employers and sold to them via financial intermediaries. Founded in 2009 Ellipse grew quickly by offering a unique end to end digital... Read more »

Ellipse Brand Identity Redesign

Illustration from Ellipse's brand redesign, of mother and child with text 'protecting people is our business' Striking brand identity Audience specific pages New literature Brand guidelines Engaging brand video New email templates The Challenge As a challenger brand in the Group Risk industry the revised identity needed to remain bold and unafraid, retaining their specific orange brand colour. It also needed to resonate more with each of their three audiences -... Read more »