more2life brand campaign

Campaign Identity Social videos Press activity Supporting messages Adviser DM pack Launch event invite Adviser online tool IFA video cards B2M Business Cards The Challenge more2life are the third largest later-life lender in the UK with ambitions to beat L&G and Aviva for top spot. To do this they really need to connect in the... Read more »

Benenden Health Gated Content Creation

3 cover images of benenden health white paper content as part of their content strategy Quarterly gated content pieces Mental health and wellbeing guide Prospect email Trade media partnership Social Media Promotion The Challenge To create a series of insightful content pieces that generate actual quality lead data from HR advisers and decision maker prospects. As per our content strategy, our monthly content articles were working to raise awareness of... Read more »

Benenden Health B2B Content Strategy

Example of benenden health blog posts as part of their content strategy Blog content created Blog post on Benenden website Quarterly gated content pieces Prospect newsletter Content shared on third party sites Content shared on third party sites The Challenge To increase positive brand awareness of Benenden Health as thought leaders, generate quality leads from business prospects and improve organic SEO through a complete inbound content strategy.... Read more »