Healix Website Design and Build

Mobile screenshot of healix.com home page as part of website design and build Visually striking home page Fully responsive across all devices Easily editable pages via CMS The Challenge To develop a new site structure and design and build a new global site for Healix. Delivering innovative health, travel and security risk management solutions, Healix has a large global audience including insurance companies, financial intermediaries, B2B decision makers... Read more »

MyEva Financial Advice App

ipad screenshot of MyEva financial app design and creation New Premium Logo Mobile App Website Home Page Animated User Video Employee Leaflets Launch Emails Launch Posters The Challenge Wealth Wizards are market leaders in digital financial advice - their mission is to make financial advice more affordable and accessible for the masses. To deliver that mission they set about developing an amazing new financial... Read more »

Ellipse brand strategy and positioning

Striking brand identity Brand Story Brand Personality Brand Ambition Brand Vision The challenge As a group risk insurer Ellipse provide Life, Critical Illness and Income Protection for employees, that’s paid for by their Employers and sold to them via financial intermediaries. Founded in 2009 Ellipse grew quickly by offering a unique end to end digital... Read more »

Ellipse Brand Identity Redesign

Illustration from Ellipse's brand redesign, of mother and child with text 'protecting people is our business' Striking brand identity Audience specific pages New literature Brand guidelines Engaging brand video New email templates The Challenge As a challenger brand in the Group Risk industry the revised identity needed to remain bold and unafraid, retaining their specific orange brand colour. It also needed to resonate more with each of their three audiences -... Read more »

Wesleyan Animated Videos

Wesleyan animated videos The Challenge Wesleyan launched two new Commercial Income Protection products, designed for owners of small businesses in the legal and dental sector. These people had no previous knowledge of the products, or why they needed them, and so Wesleyan wanted to create short, engaging animated videos to help educate and engage. They wanted the characters... Read more »

Ellipse Website Redesign and Build

screenshot of ellipse website home page as part of website design and build Visually impactful home page Audience specific pages Engaging brand video Benefits benchmark interactive tool The Challenge To design and build a new website for Ellipse launching their new creative identity and proposition. With three different audiences, advisers, employers and employees, the existing site was complicated to navigate making it hard for each audience to access... Read more »

OneFamily Bounty JISA Email Programme

animated videos The Challenge OneFamily have a partnership with Bounty, the promotions company and parenting club, which enables them to promote their Junior ISA to Bounty members. They wanted to boost their Junior ISA (or JISA) business and had two different challenges: Challenge 1: Increase the number of people taking out a Junior ISA Challenge 2: Once... Read more »

more 2 life videos – #NotWhatItSeems campaign

Installment 1 of the video series Email campaign Video Landing Page The Challenge More2Life offer 'enhanced' lifetime mortgages. The 'enhanced' part means that customers can borrow more if they suffer from certain health conditions. Research shows that around 75% of applicants are eligible but only 1 in 6 lifetime mortgages are enhanced. The underlying reason... Read more »

LV= Business Protection product launch

Banner advertising for Financial Services marketing campaign for product launch Display ads on the FT Adviser site Creative campaign concept Dedicated web pages Caption competition - internal comms Animated display ads The Challenge 99% of UK businesses are SMEs, and yet only 11% are insured, leaving more than 4 million businesses at serious financial risk. When LV= launched their Business Protection product, they needed a... Read more »

more 2 life – Enhanced Plan Awareness

Infographic design from Moreish marketing agency Email campaign Infographic Press ad The Challenge more 2 life’s existing email activity was struggling to cut through and gain sufficient interaction from financial advisers. They wanted to take a fresh approach to their email campaigns that would raise awareness of their strengths vs their competitors, and bring their Enhanced Plan cover to life. The... Read more »